3 Excellent Ways to Get People to Buy from YOU!

The sense of pride you get from people visiting your site is addictive, as the majority of business owners know. Something you did impacted people and encouraged them to visit your website! But while increased traffic makes you feel good, you shouldn’t rely on it too much. Sorry to put a downer on things… unless … Continue reading 3 Excellent Ways to Get People to Buy from YOU!

Social Media – Handy Checklist for Marketers!

Social media marketers LOVE checklists. They keep us organised, efficient, and on track. And who doesn't like a tick in the box?! Here's a fabulous social media checklist infographic from the guys at Sprout Social. Print it off and stick it next to your workspace to ensure you never lose a handle on your marketing … Continue reading Social Media – Handy Checklist for Marketers!

Content Strategy: 5 Tips to Avoid Ruining It

Globalisation and the development of information and communication technologies are continually changing the best way for businesses to approach consumers. Prospective buyers require companies to maintain their competitive advantage through the ability to adapt their marketing strategy to the demands and needs of consumers. In this context, there has been a gradual shift from mass … Continue reading Content Strategy: 5 Tips to Avoid Ruining It

This Week’s ‘What Not to Miss’

A round-up of our favourite articles in the digital marketing world - what's happened, and what you need to read. On Tuesday, Quentin Hardy announced he was leaving the New York Times to be the head of Editorial at Google Cloud - congratulations! Encourage customers to return to your business again and again with Inc.'s formula for optimising the customer … Continue reading This Week’s ‘What Not to Miss’

3 Huge Signs Your Content Isn’t Working

There’s an abundance of information on how to create content and make sure it’s performing as expected. Building a successful content strategy is an exciting process as you generate leads, gain exposure and gather followers and fans on social media. But how do you know when things have stopped working as well as they once … Continue reading 3 Huge Signs Your Content Isn’t Working