3 of the Best Facebook Infographics

We've seen plenty of infographics about social media, on social media, for social media - so here are our favourite Facebook three. Each week we'll be posting the top few from our collection, Twitter/LinkedIn/web design etc. Let us know what you'd like to see! Which content works on Facebook? Artist unknown, but please let us … Continue reading 3 of the Best Facebook Infographics

12 Vital Key Performance Indicators

From the now renamed Marketizator, this infographic contains the 12 most vital key performance indicators - measurable values that demonstrate how effectively a company is achieving key business objectives. KPIs should be practical, directional, quantitative, and actionable. Being able to integrate well with present company processes is imperative. The 12 below represent an excellent selection of … Continue reading 12 Vital Key Performance Indicators

The Periodic Table of Content Marketing

This is fantastic - in our eyes Chris Lake is a creative genius, and we don't use that word lightly! It has everything you could need to develop and create a fantastic content strategy from scratch. We particularly like the 'sharing trigger' and 'checklist' sections for this - extremely useful for audience engagement. Let us … Continue reading The Periodic Table of Content Marketing

3 Excellent Ways to Get People to Buy from YOU!

The sense of pride you get from people visiting your site is addictive, as the majority of business owners know. Something you did impacted people and encouraged them to visit your website! But while increased traffic makes you feel good, you shouldn’t rely on it too much. Sorry to put a downer on things… unless … Continue reading 3 Excellent Ways to Get People to Buy from YOU!

Social Media – Handy Checklist for Marketers!

Social media marketers LOVE checklists. They keep us organised, efficient, and on track. And who doesn't like a tick in the box?! Here's a fabulous social media checklist infographic from the guys at Sprout Social. Print it off and stick it next to your workspace to ensure you never lose a handle on your marketing … Continue reading Social Media – Handy Checklist for Marketers!

The Best Ways to Reach Your Customers on Holiday

Summer is here, the sun is out, and your customers are on holiday. So how can you reach them? Most people take their mobile devices on their summer breaks so ensure your content is mobile compatible. Emails are a great way to reach people on holiday as they can check them intermittently and at their … Continue reading The Best Ways to Reach Your Customers on Holiday

Content Strategy: 5 Tips to Avoid Ruining It

Globalisation and the development of information and communication technologies are continually changing the best way for businesses to approach consumers. Prospective buyers require companies to maintain their competitive advantage through the ability to adapt their marketing strategy to the demands and needs of consumers. In this context, there has been a gradual shift from mass … Continue reading Content Strategy: 5 Tips to Avoid Ruining It

How to Create an Effective Marketing Email

If уоu’rе аnуthіng lіkе mе your іnbоx іѕ сluttеrеd wіth рrоmоtіоnаl emails frоm dіffеrеnt retailers, рublіѕhеrѕ, аnd еvеrуthіng іn bеtwееn оffеrіng ‘50% оff thіѕ’ аnd umpteen lіmіtеd tіmе offеrѕ. Yоur eyes glаzе оvеr аnd more often than not, you hit delete. Marketers are often their own worst nightmares – not opening emails, not clicking through … Continue reading How to Create an Effective Marketing Email